Google is testing previews

Laura Betterly Community Posts, Laura's Column, Marketing, SEO Leave a Comment

I know I’ve always been telling you about all the Google changes–sometimes I like them and sometimes I don’t. For example, I don’t like Google instant, the new change that shows search results before you’re done making a query. In fact, I’ve turned that off as I found bothersome. I am though, very interested in all of these changes and how they affect search and search results.

Recently I saw a blog post by one of the Google executives showing a new experiment where an image of the destination website shows up on Google as opposed to individuals clicking through to be able to see it. Although I think it’s a cool idea, I do wonder how it will affect web traffic and conversions.

I will keep you posted as I know more about this proposed change in Google. You can read about the current experiment here:

Laura BetterlyGoogle is testing previews

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