Google Local and Map have become a big influence on how people search and get results. We can demonstrate this by searching for ‘accountant’ and the search result returns a broad list of ‘accountants’, but perhaps too broad so we tend to search again by narrowing the result – adding a location to the search – ‘accountant in city’ and the results we see are now closer to home. Click here to read the whole article.
You should have started to see these popping up all over town and on business cards. QR Codes (short for Quick Response). These two dimensional code are used with a QR reader and directs an individual to a webpage or gives more information.
Plus they look really cool!
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