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Social Media In Asia [INFOGRAPHIC]

The folks at Edelman did a neat infographic to map out social media usage across Asia. Some key insights, courtesy of Edelman Digital, who are also social media thought leaders themselves: Facebook dominates the […] Related posts: Social Media: The Air Asia Way Day one of iStrategy 2010 kicks off with an insightful… How Asia responds […]

1 out of 3 Asians said “I love you” for the first time via Email

Valentine’s Day clashes with Monday blues: It isn’t an ideal day for a date. Many people will be hard-pressed to take time out for romance and emails are often the last resort to […] Related posts: Email Usage Statistics In The U.S [INFOGRAPHIC] Email marketers alert! Rackspace has compiled its business email usage… Facebook can […]

How Asia responds to Social Media Marketing

When it comes to social media, Asians have certain peculiar engagement needs and the following excerpts from a study will help you discover them. Covering 15 countries including Singapore, China and India the […] Related posts: Social Media Marketing in The Rising Market, Asia [STATS] Google CEO Eric Schmidt told us through his speech that… […]

Understanding Asia Internet Landscape [EVENT]

The World is looking: India and China are two main engines that are driving Asia’s Internetindustry. So, what’s the Internet landscape and culture in Asia? Infocomm Development Authority of Singapore (IDA) has organized an event to answer all that. ‘Winning Strategies in a Global Marketplace’, is an event powered by speakers from various IDA offices […]

Blogs and Purchase Decisions [CHARTS]

Print advertisements and magazines used to be our main source of product information. But with the rise of the Internet, search engines and blogs have taken up the responsibilities. We can easily search and learn about a product within minutes. Product reviews are everywhere on the Internet and they are usually accompanied with users’ comments […]

Social Media Advertisements Drive Purchase Intention

The Faces of Social Media is a social media research jointly conducted by Knowledge Networks and MediaPost Communications. The intent of the ongoing study is to measure the social media landscape in the U.S and determine the influence of social media on products and services. After surveying 2,242 people from age 13 to 80-year-old, the […]