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HOW TO: Make Sure You’re Tracking the Right Data

Raj Kadam is the CEO and Co-founder of Viralheat Inc., a social media analytics firm focused on delivering detailed social media analytics to major brands and agencies world-wide. Today, you would be hard-pressed to find a marketer who’s not buried in a mountain of data.  The average marketing pro’s data sources include the usual web […]

5 Ways to Reduce Social Media Distractions and Be More Productive

Scott Belsky studies exceptionally productive people and teams in the creative world. He is the Founder and CEO of Behance, oversees The 99% think tank, and is the author of Making Ideas Happen: Overcoming The Obstacles Between Vision & Reality (Portfolio, April 2010). Those of us who are social media-savvy suffer from a burgeoning problem […]