The Singapore General Election Buzz [Visualization]

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This is the first time in Singapore’s history that social media has played a huge role in the General Election. To “celebrate” this, Tribal DDB and Brandtology teamed up for a project titled […] Related posts: The Best Facebook Trick in Singapore General Election Thanks to Nicole Seah, I’m slowly getting into this whole… Singapore General Election: The Next Popular …

Super Bowl XLV Social Media Marketing

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Super Bowl XLV promised to be the ‘Social Bowl’ of advertising with commercials predicted to be more ingrained in social media than ever before.  Starting with early nods to Pepsi Max and Doritos whose Crash the Super Bowl contest put six ads, all created and voted on by consumers, in the Sunday line-up.  As well as Bud Light, who gave …

DuckDuckGo Follows Content Farm Banning With Promoting wikiHow Content

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Today, DuckDuckGo has started "hard wiring" wikiHow as the first result on its search engine results pages for how-to queries.  wikiHow founder Jack Herrick (who also ran eHow before selling to Demand Media) tells WebProNews, "As you know, there is tons of buzz on the web about what Google’s next step will be with tackling low quality content from content farms." …

Solving the Insolvable Problem of Information Overload

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Every now and then, a debate will pop up in the Blogosphere/Twitterverse about whether or not RSS is dead. One such debate has been raging this week, and has even got some high profile tech bloggers bickering in an embarrassingly public manner (name-calling and all).  Do you think RSS is "dead"? Tell us why or why not.  Plenty of people …

2,700 Gamers Join Manga Castle per day

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Manga Castle, a manga-style Facebook social game start up has launched MagicCastle just three weeks ago and is attracting 2,700 gamers each day. If this growth rate were to continue, it would rack over 1 million gamers by the end of 2011. Guess what, it will probably breakthrough the 1 million gamers figure as co-founder and […] Related posts: Manga …

The Things Google Did in 2010 (The Second Quarter)

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We’re looking at the things Google has done over the course of the year. For the first quarter, read this article. Now we’ll pick up in the second quarter.  Allow me to include the disclaimer from the previous post: I have not included every single Google-related story of the year. That would require a book (and a rather large one I …

Remembering What Facebook Has Done Since the Beginning of 2010

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2010 has been a huge year for Facebook – arguably the company’s biggest yet. CEO Mark Zuckerberg was named Person of the Year by Time magazine, a Hollywood movie about the founding of the company was released in theaters, and attracted a great deal of critical buzz. The company launched the "open graph", possibly the most important feature the company …

Google Has a New Social Experiment

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A new experiment has appeared in Google Labs. It’s called Google Shared Spaces.  It’s hard to provide too much info about it at this point, because when you try to access it (after signing in with your Google account, which it requests) it only gives you a 404. Several people commenting on the site indicate that they are experiencing the …

Most Talked About Facebook Stories in 2010

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Facebook has its own 2010 list of trends powered by users updates. TIME has also created its very own list based on editors’ opinions. Those on the list are among the most talked about Facebook related stories for 2010. First on the list is ‘Facebook Movie: The Social Network’. The buzz started early this year with […] Related posts: Mark …

The Brave New World of Marketing

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This is a summary of a presentation by Daniel Lee (@danlee888), Regional Director of Euro RSCG (@eurorscg), at the iStrategy Conference, 2010. Once again, we’re reminded that social media isn’t a final strategy. Before jumping onto the social media bandwagon, it’s crucial that we understand how it has changed the scene. So what’s changed? Nothing much, actually. The fundamentals […] Related …

Google Buzz Privacy Suit Settlement Announced

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The launch of Google Buzz did not go well, as you may remember.  Automatic opt-ins and privacy scares created quite a stir.  But Google’s putting the matter behind it, as the search giant has settled a class action suit by agreeing to create a privacy-centric fund. Google is supposed to contribute $8.5 million to the fund, and according to an …