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Eminem Chrysler Ad Wins YouTube Blitz

YouTube announced that the winner of its Ad Blitz contest is Chrysler, for its Super Bowl commercial, which featured Eminem driving around Detroit. The contest was based on viewer votes.  "It’s been about two weeks since the Super Bowl aired, but our ears are still ringing from the noise of advertisers jockeying for position in […]

Super Bowl XLV Social Media Marketing

Super Bowl XLV promised to be the ‘Social Bowl’ of advertising with commercials predicted to be more ingrained in social media than ever before.  Starting with early nods to Pepsi Max and Doritos whose Crash the Super Bowl contest put six ads, all created and voted on by consumers, in the Sunday line-up.  As well […]