Social Video Advertising in 2010
Try recalling last year’s social video ads. What came to your mind first? Probably the famous Evian Roller Babies ad or Cadbury’s Eyebrow dance. Interestingly, the number of viral social video ads somehow skyrocketed this year. Some of the more memorable ones are Old Spice’s The Man Your Man Could Smell Like, Nike’s Write the […]
The YouTube Ad of the Year is…
In the inaugural YouTube Ad of the Year awards, Sussex Safer Roads’ ‘Embrace Life’ took top honours. The spot beat out other strong contenders including Old Spice’s ‘The Man Your Man Could Smell Like’ and ‘O2 Gorillaz’ by VCCP. As part of winning the award, it received the prize of a YouTube homepage takeover worth […]