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AT&T, Bazaarvoice Offer Ratings and Reviews on Facebook

AT&T has joined forces with Bazaarvoice to enable its customers to read, share and submit product reviews directly on the company's Facebook fan page. AT&T, which has offered product ratings and reviews on its own site since 2008, is the first in the telecommunications industry to bring customer ratings and reviews onto Facebook to… [[ […]

Blogs and Purchase Decisions [CHARTS]

Print advertisements and magazines used to be our main source of product information. But with the rise of the Internet, search engines and blogs have taken up the responsibilities. We can easily search and learn about a product within minutes. Product reviews are everywhere on the Internet and they are usually accompanied with users’ comments […]