What type of prices do ppc ads normally run. I realize that it'snot in stone, just looking for a range. Thanks
There is no set number, and it can vary based on which engine you're advertising with, what your keywords are and your ad's quality score (if you're using Google).
You can get as low as 0.01 per click (maybe less) and as high as 50.00 per click (or more)…
But, you can use Google's traffic estimator to estimate things better than my range of a penny to $50:
https://adwords.google.com/select/TrafficEstimatorSandbox
Just type in your keyword(s) (one word/phrase per line) and then scroll to the bottom & hit continue – you'll see the estimated daily clicks plus the cost per click to get your ad in the top 3 spots.
