If you are wondering why advertising sometimes gets a bad name, take a look at the advertisements below. This is one of the reasons why publicity is much more powerful, dollar for dollar, than advertising. People still believe publicity. They don’t believe advertising. Taking a look below, you will start to understand why.

old advertisement
Truly Amazing beer can innovation

Yes, advertising has come a long way in the last 100 years, but if you look carefully, you will see some of the same themes generation to generation. Some things in advertising do not change. Most advertising agencies have pretty much abandoned the old idea of trying to get people to buy something right now, although direct marketers certainly haven’t.

Also, even though you may be doing a publicity campaign, yes, you do need advertising still.

We can help you with that at Yada Yada. Call us today at (800) 920-1985.

Do it now, before your competitors do.