Pizza Hut Celebrates Cricket World Cup Fever on Facebook

With the onset of the 2011 ICC Cricket World Cup in India, brands are leaving no stone unturned to leverage the sports event. Pizza Hut, in association with Pepsi, has launched a campaign […] Related posts: Disney Celebrates 100 Million Facebook Likes The official Disney’s Facebook page has over 14 million fans and… CREATIVE: An Experiential […]

IBM Celebrates 100 Years of Innovation

Happy centennial birthday, IBM. This year, IBM celebrates 100 years of innovation, risk taking and transformation CEO, Samuel J. Palmisano was in Singapore last Friday to speak at IBM’s Centennial Lecture organized by […] Related posts: How Web Videos Are Driving Innovation We watch web videos almost everyday. They have changed our… Magazine Ad Revenue […]

Old Advertisements

If you are wondering why advertising sometimes gets a bad name, take a look at the advertisements below. This is one of the reasons why publicity is much more powerful, dollar for dollar, than advertising. People still believe publicity. They don’t believe advertising. Taking a look below, you will start to understand why. Yes, advertising […]