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Making Viral Video Truly Measurable

A new partnership between Kantar Video and OpenAmplify looks to make viral video all the more measurable. Using OpenAmplify's The Meaning Platform (which measures semantics within content) and Kantar's video analytics (Videolytics), marketers will have an opportunity to see beyond a video's raw numbers such as total views. "For… [[ This is a content summary […]

9 Questions To Ask After A Site Links To You

Inbound links increase the value of your website in the eyes of Google and the other search engines. And, they help more people find your website and all you have to offer. Each inbound link is like your website just got another vote of confidence. So, once the link has been set up, your job […]

Loyalty A Better Measure of Mobile App Success?

Real-time app analytics provider Localytics is offering up some interesting information on loyalty as it relates to phone and tablet apps.  While customers seem willing to give new apps a try (perhaps due to the number of US smartphone users growing from 42.7 million in November 2009 to 61.5 million in November 2010), Localytics data […]

People Saying Social Media Unmeasurable Not Looking Hard Enough

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. The challenge isn’t measurability, it’s knowing which measures are meaningful. Here are the 6 critically undervalued social media success metrics. Daily […]

State of the Application Nation

Distimo, an app store analytics company, has released their latest Distimo Report, covering the full year of 2010. Included in the report are findings taken from analysis of Apple App Store for iPad, the Apple App Store for iPhone, BlackBerry App World…(read more) [[ This is a content summary only. Visit my website for full […]

The Things Google Did in 2010 (The Fourth Quarter)

We’re looking at the things Google has done over the course of the year. For the first quarter, read this article. Then find the second quarter here and the third quarter here. Now we’re on to the fourth quarter.  Allow me to include the disclaimer from the previous posts: I have not included every single Google-related story of the year. […]

Matt Cutts Calls For "CEO Of Google" Ideas

If you’ve ever wanted to have a say in what Google does next, a visit to Matt Cutts’s blog may be in order.  This afternoon, Cutts published a post asking readers what actions they’d take as Google’s CEO, and although no official contest is in effect (and Eric Schmidt’s definitely not stepping aside), the question […]

Google AdWords Secrets | www.AdwordsNemesis.com

http://www.AdwordsNemesis.com In this video I teach you how to reduce your google adwords cost! I used a clickbank product as an example but you can use this on any website! 0:07-0:22 Find a website you would like to know the statistics (demographics) about. In this case, I chose a clickbank product. 0:23-0:32 Search for website […]

Using Google Analytics with AdWords

Learn how to use Google Analytics to optimize your AdWords spending. Compare keyword conversion rates and ROI, see how different search result positions perform for each keyword, and compare ad performance. Duration : 0:7:10

Optimize Your AdWords ROI with Google Analytics

Learn how to use Google Analytics to optimize your AdWords spending. Compare keyword conversion rates and ROI and see how different search result positions perform for each keyword. Duration : 0:6:24

1 of 3. Social Media slides from Tom Smith

A sketchy look at the things we’re doing, and the tool we’ve created to help us make social media work more “humane” and effective. This talk was done at Think Visibility. And no I don’t finish sentences… Tom Smith http://everythingability.com Duration : 0:9:56

Adwords Secret Get Cheap Google Ads | www.adwordsnemesis.com

http://www.AdwordsNemesis.com In this video I teach you how to reduce your google adwords cost! I used a clickbank product as an example but you can use this on any website! 0:07-0:22 Find a website you would like to know the statistics (demographics) about. In this case, I chose a clickbank product. 0:23-0:32 Search for website […]