The Brave New World of Marketing

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This is a summary of a presentation by Daniel Lee (@danlee888), Regional Director of Euro RSCG (@eurorscg), at the iStrategy Conference, 2010. Once again, we’re reminded that social media isn’t a final strategy. Before jumping onto the social media bandwagon, it’s crucial that we understand how it has changed the scene. So what’s changed? Nothing much, actually. The fundamentals […] Related …

Sprout Social provides Awesome Social Media Tools for Businesses

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Listen, track and engage. These are the three basic social media guidelines for businesses. But aren’t there just too many conversations to listen on the web? These conversations come in different form – Facebook updates, Tweets and blog posts. How are we supposed to make sense out of these data? That is why we need social media […] Related posts: …

Netflix Users: Time Warner Considering Delays Longer Than 28 Days

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Netflix and Redbox customers might have to wait even longer to get a Warner Bros new release from their queue, as Time Warner is thinking about upping the wait time. Would you consider dropping Netflix if they don’t feature timely new releases? Let us know. Time Warner CEO Jeff Bewkes said, "So far the 28-day window has clearly been a …

Facebook’s New Social Plugins: 50,000+ Websites in One Week

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Phase one of Facebook’s strategy for world domination: complete. Facebook has announced that over 50,000 websites have integrated Facebook’s new social plugins in just one week. The plugins are a core component of the company’s new Open Graph initiative. Last week, Facebook launched the Open Graph API and social plugins during its F8 conference in San Francisco. The complex protocol …

Even Tiger Woods is Hopping on the Virtual Currency Bandwagon

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The promise of virtual currency has proved an effective way to get users to engage with their friends in social games like FarmVille and Mafia Wars. Now, Tiger Woods PGA Tour Online – the web-based version of the popular console game from Electronic Arts – is giving this concept a shot, offering users $10,000 of in-game currency for each of …

Foursquare’s Growth Not Slowing Down: 725,000 Users, 22 Million Checkins

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Mobile social network Foursquare keeps on releasing new stats on its growth, and why shouldn’t it? The numbers are nothing short of impressive. Just 12 days ago, Foursquare grew by nearly 100,000 users in 10 days, taking its total number of users to somewhere north of 600,000. Now a new update from the company reveals that Foursquare has almost 725,000 …