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BlackBerry Playbook Featured on Black Eyed Peas MTV

Product placement at work: The BlackBerry Playbook is featured in Black Eyed Peas’s The Time (Dirty Bit) MTV. The strategy is straightforward. The Playbook wants to be associated with the Black Eyed Peas’s ‘cool and hip’ image. In the MTV, a futuristic image of the Playbook is painted. The camera is the only feature showcased […]