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Getting Added Twitter Value From Press Releases

More WebProNews Videos As you may know, press releases can cater to traffic from search engines and social media, for one thing just getting them out there to be found and shared is huge. Lisa Buyer, CEO of The Buyer Group shared some other ideas with us in a recent interview. "It used to be […]

3 Core Skills Every Good Social Media Marketer Should Possess

This post is authored for Sarah, our very own co-founder, for her application to be Standard Chartered Breeze’s World Coolest Intern (WCI). We promise this is a good read. Hiring a good digital marketer is hard, but hiring a great one is even harder. What differentiates the great from good is attitude. The best talents […]

Learned, Did and Failed? Try Again, Entrepreneur

We love reading entrepreneurs’ blog. Their words are inspiring and keep the entire entrepreneurs community alive; especially those who have risk it and are in the arena. TechCrunch’s founder, Michael Arrington, calls these people, Pirates. They are real builders and my friends know that I always wanted to be one too. I build businesses but […]

Brightcove and FreeWheel Team Up For HTML5 Ad Solution

Brightcove and FreeWheel are announcing a partnership today that will bring better ad-management and tracking data to publishers that want to utilize HTML5 video. This move further blurs the lines between Flash and HTML5, at least in the context of web video. We spoke with Doug Knopper, the co-founder and co-CEO of FreeWheel and Jeremy […]

HOW TO: Make Sure You’re Tracking the Right Data

Raj Kadam is the CEO and Co-founder of Viralheat Inc., a social media analytics firm focused on delivering detailed social media analytics to major brands and agencies world-wide. Today, you would be hard-pressed to find a marketer who’s not buried in a mountain of data.  The average marketing pro’s data sources include the usual web […]

Glee Gets an Addictive iPhone and iPad App

Calling all Gleeks! Fox Interactive has partnered with Smule – the team that brought us Magic Piano and I Am T-Pain – to bring the Glee experience to the iPhone and iPad. The app [iTunes link], priced at $2.99 and available in the App Store, takes the best elements of Glee, I Am T-Pain, Rock […]

Magic Piano for iPad Is Music to Our Ears [Video Review]

Magic Piano by Smule was one of the iPad apps we couldn’t wait to try; now we’ve tried it and we’re in love. While many view the iPad as a device to consume content, if Magic Piano is any indication it’s also going to be a device to help create music. I got to speak […]

Opera Mini Submitted to Apple’s App Store. Your Move, Apple

Opera is playing a somewhat odd game with Apple. Their Opera Mini and Opera Mobile browsers are great mobile browsers, but the iPhone already has a great mobile browser — Safari. This fact alone wouldn’t be that big of a problem if Apple’s rules weren’t prohibiting other apps to duplicate the functionality of their own […]

Happy Birthday Twitter!

Sunday, March 21st (a few hours from now on the West Coast) marks Twitter’s 4th birthday — exactly four years since Twitter co-founder Jack Dorsey sent his first Tweet and, along with Evan Williams and Biz Stone, started a phenomenon. Last month, Twitter hit 50 million Tweets per day, and last summer it was announced […]

On Google’s Impending China Decision, and How It Has Lost Its Impact

The Social Analyst is a weekly column by Mashable Co-Editor Ben Parr, where he digs into social media trends and how they are affecting companies in the space. Two months ago, Google threatened to shut down its China search engine over censorship. Yet until today, its China search engine has stayed up with results still […]

Flickr Co-founder’s Startup Hunch Raises $10 Million

Hunch, a New York City-based startup founded by Flickr co-founder Caterina Fake and SiteAdvisor founder/angel investor Chris Dixon, has raised $10 million in funding for its questions and recommendations site. Nearly a year ago, Ms. Fake revealed her new startup to the world. Her goal: to create a service that would help people make decisions […]