Groupon Expansion is Epic
Daily deal powerhouse Groupon announced that it has completed a $950 million round of financing (after its recent rebuff of a Google buyout). Groupon will reportedly use the funds to invest in technology, provide liquidity for employuees and early investors, and continue to fuel its global expansion. Groupon's expansion thus far… [[ This is a […]
5 Invaluable Marketing Lessons from an Epic Campaign for… Cream Cheese?
Asking kitchen-savvy women to not only invent their own dishes, but also shoot, edit and upload videos to a contest website seems like a recipe for disaster. But when Kraft invited women to do just that in its latest…