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Tasks That Should Be On Your Local Search Shortlist

Recently, I have been talking about local Internet marketing and the rapid developments in the area. Well, as we start 2011, there is a strange sound in the local Internet marketing space—silence. There is a temporary lull in the frantic pace of change and innovation in the Google local search results. Whether you are a […]

Think Google PageRank Doesn't Matter? Think Again.

It looks like Google wants you to think PR doesn’t matter, but don’t let them fool you! For more than a decade now, Google has been trying to retrieve this metric from the radar of webmasters. That Google has stopped pushing regular updates to their toolbar is one more step in the strategy to convince […]

Google Adds Nearby Shops to U.K. Product Search

Google has announced a new feature for online shoppers and merchants in the U.K., called Nearby Shops. The feature is already available in Google’s U.S. Product Search, and was rolled out in the U.K. on Wednesday. Consumers searching for items on Google Products are now shown a map that indicates the locations of nearby stores […]

Sort Google Results By Reading Level

A Google Web Search product manager announced a new Google search filter for reading level on the Google Web Search Help Forum.  "Sometimes you may want to limit your search results to a specific reading level," the company explains. "For instance, a junior high school teacher looking for content for her students or a second-language […]

What if Facebook Goes Search While Google Struggles to Go Social?

Facebook and Google don’t much acknowledge that they’re direct competitors, though there’s no question that in many ways they are. Eric Schmidt recently said Bing was it’s main competitor, and Mark Zuckerberg said its new messaging system isn’t an email killer and that "Gmail is a really good product." It’s true that Bing poses a […]

Google and Facebook in Cold War

Facebook, the world’s largest social networking site has caused Google several sleepless nights. Do a search on Google and you will realize that most opinions favor Facebook taking over the digital world. Even social media thought-leader, Brian Solis thinks the same. Today, ‘social’ is the way to go. Facebook is strongly believed to be able […]

Search and Social Media: Who Can You Trust?

The New York Times published a very interesting (and very long) article over the holiday break that raises a lot of questions about Google and search in general. I’ll let you read the 8-page story yourself if you want all the details, but what it boils down to is that Google doesn’t always point you […]

The First Thanksgiving with Google Goggles [VIDEO]

Google brings us back to the very first Thanksgiving and shows us how cool it could be if Google Goggles was available back then. This video is part of Google’s Demo Slam project, which aims to promote creativity and charisma in technology demonstration. Anyone can create a demonstration and get rated on the Demo Slam […]

Google Aids Borders With Local Availability Tool

Early this week, Borders announced a new version of its website on which users could (sometimes) employ Google Books to preview a novel.  Now, the two organizations are building on that relationship, as would-be Borders shoppers should be able use Google Product Search to determine whether a local store has a given piece of merchandise […]

Google Cooks Up a New Recipe for Local Search

The engineers at Google have recently been throwing a lot of new ingredients into local search, working to improve both user experience and merchant visibility. This week’s announcement of a new local recommendation engine called Hotpot is the latest culmination of those efforts. Hotpot is an extension of Google Places, the local search… [[ This […]

Google Site Search Pricing Changes

A complicated pricing structure does few people any favors.  Businesses just risk annoying or alienating potential customers who don’t feel like pulling out three spreadsheets and a graphing calculator in order to predict their bill.  So it may be a good thing that Google Site Search gained a simpler pricing structure today. A post on […]

Implications of Google Instant Previews, Mobile Commerce Insight

Google Instant Preview is one of the bigger changes to Google's search results pages in recent history. We discuss the new feature and what it means to website owners. Also, we look at some highlights from a new mobile commerce study by the E-Tailing Group, who measured reactions from a set of mystery shoppers when […]

Google’s Place Search Could Be a Local Favorite

Local search is currently one of the fiercest battlegrounds on the Web, which means we can expect nothing less from Google than its best shot. That’s exactly what it fired this week with the unveiling of Place Search, the new feature from Google Places – formerly the Google Local Business Center. Place Search is rolling […]

Google is testing previews

I know I’ve always been telling you about all the Google changes–sometimes I like them and sometimes I don’t. For example, I don’t like Google instant, the new change that shows search results before you’re done making a query. In fact, I’ve turned that off as I found bothersome. I am though, very interested in […]

Google Search Gets a Major Overhaul [PICS]

After months of testing and speculation, Google is finally releasing the next edition of Google search to the public, complete with a left-hand menu bar and even an update to the well-known Google logo. The new version of Google has some major differences, but the changes can be broken down into three groups: design changes, […]