Fashion Brands Using Facebook To Best Effect

Lots of companies have a strong presence on Facebook, with Chipotle, Ford, and NBC all making significant moves just this week.  But when it comes to effective marketing in the UK, new data from Experian Hitwise indicates that fashion brands know how to use Facebook best. Robin Goad, who shared that finding in a corporate […]

Concerning Bing's More-Accurate-Than-Google Search Results

It’s pretty clear that Experian Hitwise has a comfortable familiarity with Tom Smykowski’s “Jump to Conclusions” mat, at least in regards to comparing search result accuracy with Google and Bing.  It’s either that or perhaps the “online competitive intelligence service” needs another lesson in correlation and causation. In a recent report discussing Bing’s improved market […]

Who owns India’s Internet Traffic?

India currently has over 80 million Internet subscribers and this figure is poised to triple by 2015. It has also grown by more than 50% in the last one year, illustrating a bright future of India’s Internet industry. A recent study by Experian Hitwise has shown some key insights about Internet traffic and usage in India. […]

It’s Official (But Still Debatable) – Facebook Overtakes Google

Year-end data just released from Experian Hitwise indicates that Facebook was the most-visited website in the U.S. in 2010, surpassing longtime holder of the top spot, Google. Hitwise previously reported that Facebook’s monthly traffic had overtaken that of Google back in March, but this is the first time the social networking site can be… [[ […]

Facebook Named Most Searched-For, Most Visited Site Of 2010

Earlier this month, Time magazine named Mark Zuckerberg "Person of the Year," and now, although Experian Hitwise isn’t in the business of handing out such titles, it looks like Zuckerberg’s site has become the online equivalent.  Experian Hitwise announced late yesterday that Facebook was both the most visited site and most searched-for term of 2010. […]

Yahoo 2010 Year In Review [INFOGRAPHIC]

Yahoo has compiled its 2010 data and visualized them nicely into an infographic. Remember Abby’s Lemonade? 8-year-old Abby Enck runs lemonade stands during the summer and turn it into a charitable franchises that help sick kids. Her 6-year-old brother, Cameron, who was born with Cerebral Palsy has inspired her to go the extra mile. Under […]

Twitter has No Long-term Vision? Think Again

“Twitter has no long-term vision yet,” Dick Costolo who took over as CEO last month,  told The Telegraph. The reason for a foggy vision is because millions of users are defining Twitter’s function and purpose on a daily basis. It is hard to nail down what Twitter really is. Twitter has experienced explosive growth over the years […]

The Rise of Foursquare in Numbers [STATS]

Yesterday, Foursquare turned one. You read that right: The mobile social network that made its splash at SXSW 2009 and has tremendous buzz is just 366 days old. Despite that short amount of time, Foursquare has more than half a million users, 1.4 million venues and 15.5 million checkins, and it’s still growing. Experian Hitwise […]