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Where Are All the Mobile Ads?

Google's AdMob recently released data about global mobile ad impressions, and where they are being seen. It turns out, the majority of mobile ads are viewed in North America (43%) followed by Asia (33%). What is surprising is that Western Europe accounts for just 15% of all AdMob ad impressions. Of course, this is just […]

Apple’s iAds Could Cost Advertisers $10 Million at Launch [REPORT]

Apple CEO Steve Jobs has made it clear that he thinks today’s mobile ads aren’t up to par. However, his company’s solution to it –- iAds –- will come with a hefty price tag; up to $10 million for advertisers that want to be on board for the product’s launch in June. According to The […]