5 Ways Small Businesses Can Use Tech to Save Money

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. It goes without saying that small business owners are always looking for ways to save money. And technology is a great way to do just that. By its very nature, technology is intended to make complicated …

6 Best iPad Apps for Business Users

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Since the iPad was released, more than 450,000 devices have been sold. While some may decry the lack of a physical keyboard and the App Store ecosystem as reasons why the iPad can’t be used for …

5 Essential Apps for Your Business’s Facebook Fan Page

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. If you’ve already searched for some Fan Page inspiration and undertaken the task of building a custom landing page for your business’s Facebook presence, you may now be in the market for some features that will …

Yelp for Business: 4 Steps for Success

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. For local small businesses, Yelp isn’t just an option — it’s a necessity. People in urban centers use it to choose where to go to dinner, where to buy clothes, and where to be entertained. Users …