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Blogs matter in the Start-up World

We have discussed this multiple times. To build the next “silicon valley”, we need to have different components coming together: lawyers, accountants, risk takers, culture, tech infrastructure, mentors, and investors. Something is missing […] Related posts: You and Meme: Why Memes matter In its original definition, a meme (pronounced meam; rhymes with… Blogs and Purchase […]

Understanding Asia Internet Landscape [EVENT]

The World is looking: India and China are two main engines that are driving Asia’s Internetindustry. So, what’s the Internet landscape and culture in Asia? Infocomm Development Authority of Singapore (IDA) has organized an event to answer all that. ‘Winning Strategies in a Global Marketplace’, is an event powered by speakers from various IDA offices […]

Blogs and Purchase Decisions [CHARTS]

Print advertisements and magazines used to be our main source of product information. But with the rise of the Internet, search engines and blogs have taken up the responsibilities. We can easily search and learn about a product within minutes. Product reviews are everywhere on the Internet and they are usually accompanied with users’ comments […]

Social Media Advertisements Drive Purchase Intention

The Faces of Social Media is a social media research jointly conducted by Knowledge Networks and MediaPost Communications. The intent of the ongoing study is to measure the social media landscape in the U.S and determine the influence of social media on products and services. After surveying 2,242 people from age 13 to 80-year-old, the […]