Delivra Partners with Adobe
Adobe is quietly building up one of the most powerful online marketing platforms available. Email services provider Delivra just today announced an integration with Adobe SiteCatalyst which will enable marketers to send email messages to specific list segments based on the online activity of customers (courtesy of Adobe's Omniture… [[ This is a content summary […]
Google Considers Shelling Out $1 Billion for ITA Software
Google is in talks to acquire airline IT and services provider ITA Software for the price of $1 billion. According to Bloomberg, it’s not a done deal yet, but several people familiar with the matter confirmed that negotiations between two companies are indeed happening. A billion is a big number, but Google’s treasure chest holds […]