Smaato Raises $7 million from Singapore’s EDBI and more
Smaato, a mobile advertising start-up that helps publishers to monetize their content through mobile applications has just raised $7 million of fresh funds. The $7 million round of funding was led by Singapore’s EDBI, together with existing shareholders including Aeries Capital. The new funds will help Smaato’s expand internationally, in particular to extend its presence […]
Indonesian uses Twitter as WikiLeaks
@Benny_Israel tweeted last Thursday that he knows the dark secrets of Indonesia and wishes to share it with the world. His bold tweet was accompanied with a disclaimer that seeks correction if any information is revealed incorrectly. So far, Benny has revealed that he knows a number of U.S based companies, which committed bribery and […]
Social Media Marketing in the U.S [INFOGRAPHIC]
In 2010, advertisers spent $1.7 billion on social media marketing in the U.S. So, where did most of the ad spending go to? Answer: Facebook. Facebook owned more than half of the total ad spending in the U.S last year. The recently revamped MySpace owned 17 percent while Twitter took a modest 3 percent. What’s […]
Groupon and Tencent to Joint Venture in China?
Groupon usually adopts an acquisition approach when entering a new market. In Asia, Groupon had already acquired clone sites in India, Philippines, Singapore and Taiwan. But without China and its 1.3 billion-population market, Groupon’s quest in Asia will never be completed. Groupon realizes that it needs an experience partner and it seems that China’s largest […]
Singapore start-up raises $1 million and heads to U.S
2359 Media, a Singapore-based mobile marketing provider, told Penn Olson that it has just ended its Series-A investment round with an investment sum of SGD $1 million (USD $770,000). The newly injected fund will be used for expansion to the U.S market. SingTel Innov8, a wholly-owned subsidiary of the SingTel Group, led the round, making […]
Foound goes Live Worldwide
Mobile is one of the tech trends to watch and Singapore based mobile start-up, Foound, seems to have the secret sauce to be the next mobile app giant. Why? Simply because Foound alleviates your pain of organizing meet ups with friends. Unlike badges or points, Foound provides users with a tangible benefit. In short, it […]
Groupon wants China
What’s next for Groupon after rejecting Google’s $6 billion mouth-watering offer? ‘More expansion’ is the answer. Groupon has recently acquired 3 group-buying sites based in Singapore and Taiwan and is looking to expand to larger markets in Asia. “We’ll continue to expand geographically and on the subscriber front,” Rob Solomon, Groupon president and chief operating […]
Social Media and Marketing Insights at #iStrategy2010 [PICS]
The Penn Olson team had an opportunity to attend iStrategy2010 in Singapore – probably one of the best summits with notable speakers and tons of insights. Here is a list of posts we have written so far: (1) Social Media: The Air Asia Way (2) Facebook’s Success Strategy (3) Marketing to The Third One Billion (4) […]
NTU is Building Green Tablets for 100 million Indian Children
Many schools in India don’t have electricity to access electronic learning tools. That’s a problem, which now has a solution. Singapore’s Nanyang Technological University (NTU) and Rice University are developing an electronic tablet that is both battery and solar powered. The device, named iSlate, is estimated to serve 100 million Indian children. “India’s full economic […]
Manga Castle Revolutionizes Manga Through Social Gaming
Penn Olson features start-ups. Find out more here. If the U.S has Zynga and Playfish, Singapore has Manga Castle, a manga-styled social game maker. Despite just 1 year into the business, Manga Castle has achieved considerable success with investors and users. With over 15,000 likes on Facebook, Manga Castle’s product has proven to be well liked […]