Facebook Credits To Become Universal Currency On Site

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A currency – whether real or virtual – is only as good as the extent to which it’s accepted.  So to increase the value of Facebook Credits (figuratively speaking), Facebook will soon make them a mandatory option in social games that use payments. Users and developers shouldn’t react with too much dismay.  Other in-game currencies will be still be permitted, …

Even Tiger Woods is Hopping on the Virtual Currency Bandwagon

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The promise of virtual currency has proved an effective way to get users to engage with their friends in social games like FarmVille and Mafia Wars. Now, Tiger Woods PGA Tour Online – the web-based version of the popular console game from Electronic Arts – is giving this concept a shot, offering users $10,000 of in-game currency for each of …

5 Essential Apps for Your Business’s Facebook Fan Page

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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. If you’ve already searched for some Fan Page inspiration and undertaken the task of building a custom landing page for your business’s Facebook presence, you may now be in the market for some features that will …