Google's Matt Cutts Talks Facebook/Twitter Links' Influence on Search Ranking
We recently looked at how Google and Bing use links on Twitter and Facebook for organic ranking, following an informative piece from Danny Sullivan on the matter. Google’s Matt Cutts has now addressed the subject a bit more in a new video uploaded to Googles’ Webmaster Help Channel. Do you want social media to influence […]
2010 is a Meaningful Year for Twitter
Twitter wraps up this year with several trend reports and thoughts. In a heartfelt blog post, Twitter thanks its users for the magnificent past 12 months. In 2010, more than 25 billion tweets were sent and more than 100 million users joined the micro-blogging service. To support growing demands, the Twitter team has grown from […]
Are Marketers Interested in Twitter Promoted Products?
According to early adopters like Virgin America, Bravo TV and Red Bull, Twitter’s Promoted Products are highly effective. Virgin America reported that Promoted Tweets helped the airline record its fifth-highest sales day in the entire airline’s history. But that was back in April-May, when Promoted Tweets was launched. A huge proportion of the clicks was […]
Twitter Analytics is Available for All, Starting Today
Twitter Analytics is ahead of schedule and is available for all advertisers starting today. The new analytics offers in-depth analysis on both paid and unpaid activity on Twitter in two layers – (1) Promoted Twitter Products and (2) Timeline Activity. In other words, Twitter Analytics is deeply integrated with its ad products such as Product […]
Twitter’s Plans: Reputation Score, Location Ads, Ping and More
Twitter has 370,000 people signing up as new users every day. With a robust user growth rate, Twitter can now better focus on its business model. During the past few months, we have seen several creative ad products introduced by Twitter, namely @EarlyBird, Promoted Tweets and Trends. These products have enjoyed success and Twitter has […]
Sprout Social provides Awesome Social Media Tools for Businesses
Listen, track and engage. These are the three basic social media guidelines for businesses. But aren’t there just too many conversations to listen on the web? These conversations come in different form – Facebook updates, Tweets and blog posts. How are we supposed to make sense out of these data? That is why we need […]
New Twitter Ads On The Way
After months of speculation, Twitter has finally announced they will insert advertising in users' streams. Now, select users will see advertisements posed as a tweet as they appear in the stream itself, not as a promoted or sponsored tweet as is already seen on Twitter. In other words, these ads will be aligned closer with […]
The Most Discussed Halloween Candy on Twitter
E.Life, a social media monitoring firm, has released an interesting look at what Halloween candies people have been tweeting about the most. Snickers takes the cake. It’s no surprise really. You’d be hard pressed to find a better candy. What’s your favorite Halloween candy? Let us know in the comments. E.Life looked at candy brands […]
The 20 Most Popular Twitter Users, According to the “Accept” Bug
If the “accept” bug we encountered this week taught us anything about Twitter, it showed us who users are most desperate to have follow them back. As a refresher, yesterday’s bug allowed users to tweet, for example, “accept mashable.” This would then make the account @mashable automatically follow the user who sent out that tweet. […]
Mashable Launches the Bing Local Twitter Trends Map
Mashable and Bing are releasing a new feature today — the Local Twitter Trends Map. The map displays the top ten Twitter trending topics in major US cities. Once clicked, each local trend displays a listing of the latest Tweets about that topic in the surrounding area. You can also find Mashable articles about the […]
Diddy Plugs His New Blog with Inspirational Trailer [VIDEO]
Hip-hop mogul Diddy (a.k.a. Sean Insert-Middle-Name-Here Combs) has a blog in the works, and he’s put out a trailer to promote it. Diddy, who has already become Internet famous for his… enthusiastic tweets, is apparently applying his same take-on-the-world attitude to his upcoming blog. The trailer is over the top, to say the least. He […]
26 Essential Social Media Resources You May Have Missed
The week gone by was loaded with essential reading, especially in the tech department. We know you’re busy, and digging through that RSS reader for all the good stuff you missed is a chore. That’s why we’ve once again gathered the Crème de la Crème in our weekly super-post. Take a weekend stroll through this […]
Twitter Launches Its Official Android App
Just weeks after launching an official BlackBerry app and acquiring Tweetie (which will become Twitter for iPhone), Twitter is out with another mobile application built in-house, this time for Google Android. The app is available immediately in the Android Market. Twitter’s Leland Rechis describes it on the company’s official blog, writing, “Reading tweets is easy […]
How Twitter’s New Media Blog Aims To Teach By Example
Twitter has a two-pronged approach to give media companies the ability to create dynamic interfaces that filter and curate tweets in new ways. One is to showcase great examples of Twitter implementations on its Twitter Media blog, and the other is to give media companies the resources to do these types of projects on their […]
Anti-Depression Non-Profit Wins USA Today’s Twitter Charity Contest
Last week, U.S. news organization USA Today launched a four-day Twitter hashtag campaign for charity. The grand prize? A full-page, full-color ad in USA Today, valued at $189,400. The charity that had the most retweets of the message “#AmericanWants [charity name] to get a full-page ad in USA TODAY” with its name in the tweet […]