A New Way to Advertise: Ambient Point of Action
There is a new breed of online ads out there, and they are gaining in popularity and usage. Ambient Point of Action advertisments (APA) cover the entire Web page where a user is set to accomplish a specific task – such as logging into a website or conducting a search. But unlike an interstitial ad […]
The Good and Bad of Google Instant Previews
Google Instant Previews, the latest of the search giant's innovations, gives the user the opportunity to see a small preview of an entire Web page before clicking through to the website, by clicking on the little magnifying glass next to the search result listing. As you might imagine, this presents some questions and possible concerns […]
Opera Makes Fun of Google Chrome Speed Test [VIDEO]
A couple of weeks ago, Google released a video demonstrating the speed of its Chrome web browser. The video proved that rendering a web page in…