The Microsoft/Yahoo Merger – What Advertisers Need to Know
At the same time as their merger with Yahoo was being finalized, the folks at Microsoft rolled out several new updates to their targeting and reporting options, and online and desktop interfaces. Many of the changes were substantial, but with the fuss of the merger some of the more important ones have not yet received […]
You and Meme: Why Memes matter
In its original definition, a meme (pronounced meam; rhymes with beam) is a term referring to a unit of cultural information transferable from one mind to another. It was first coined by Richard Dawkins, a British scientist, with regards to evolutionary principles and the spread of ideas. In simple terms: How an idea is transmitted […]
Web Giants’ Resolutions for 2011
A year is coming to a close again. How was 2010 for you, and what resolutions have you planned for a better 2011? The guys at JoyOfTech have wrapped up the year with some resolutions they think our web giants like Twitter, Google, Facebook, Yahoo, Microsoft will be making for the year 2011. Enjoy and […]
Facebook Named Most Searched-For, Most Visited Site Of 2010
Earlier this month, Time magazine named Mark Zuckerberg "Person of the Year," and now, although Experian Hitwise isn’t in the business of handing out such titles, it looks like Zuckerberg’s site has become the online equivalent. Experian Hitwise announced late yesterday that Facebook was both the most visited site and most searched-for term of 2010. […]
Facebook Overtakes Yahoo as World's Third Largest Site
Facebook will head into the New Year as the world’s third largest website after passing Yahoo in the most recent traffic rankings released from comScore. The research firm’s November 2010 report credits Facebook with an estimated 648 million…(read more) [[ This is a content summary only. Visit my website for full links, other content, and […]
Apple has Plans for Holographic Display
Holographic displays are only seen in movies like Star Wars and Iron Man. The technology isn’t a reality yet. But Apple seems to be taking the lead to make holographic display a dream come true. Telegraph reported that a recent granted patent reveals Apple’s interest in this field. In fact, Apple’s interest was first sighted […]
MSN and Yahoo's Perfect Content Storm
Yahoo and MSN are on a mission to produce un-fathomable amounts of content on the Web. Yahoo's acquisition of Associated Content — since rebranded as Yahoo Contributor Network — relies on thousands of freelancers (just about anyone can participate) to supply a never-ending stream of content. Yahoo pays for that content, albeit not very much…. […]
Most Viral Brands of 2010 [INFOGRAPHIC]
Evian’s Roller Babies viral ad snatched the limelight last year and was one the most talked about brand in 2009. This year, FIFA took over the throne, all thanks to Shakira’s Waka Waka music video. Waka Waka is also the most watched World Cup video on the web of all time. Second spot goes to […]
2010 is a Meaningful Year for Twitter
Twitter wraps up this year with several trend reports and thoughts. In a heartfelt blog post, Twitter thanks its users for the magnificent past 12 months. In 2010, more than 25 billion tweets were sent and more than 100 million users joined the micro-blogging service. To support growing demands, the Twitter team has grown from […]
Thanks to Our Data, Facebook likely to hit $2 Billion Sales This Year
According to Bloomberg’s sources, Facebook could hit $2 billion in sales this year. With over 500 million active users and 700 billion display ads a year, this figure didn’t come as a surprise. If the figure were indeed true, that would mean that more than 60 percent of the world’s social networking spending is coming from […]
Yahoos: Mashable is Hiring a VP Product
Yahoo’s job cuts this week are somewhat of an aberration: While Yahoo appears to be shedding product people, the vast majority of Valley companies are actively hiring product talent. Mashable is among those companies, and for those Yahoos interested…
Be Like Mike – Use YCN to go Hyper Local
Buried deep within a Yahoo! announcement this week that the once mighty search engine turned struggling second-tier media conglomerate has gone "hyper-local" was a very telling sign of how the company plans to make that aim a reality – the Yahoo! Contributor Network (YCN). Well below the PR speak about scale, rich content and… [[ […]
Yahoo 2010 Year In Review [INFOGRAPHIC]
Yahoo has compiled its 2010 data and visualized them nicely into an infographic. Remember Abby’s Lemonade? 8-year-old Abby Enck runs lemonade stands during the summer and turn it into a charitable franchises that help sick kids. Her 6-year-old brother, Cameron, who was born with Cerebral Palsy has inspired her to go the extra mile. Under […]
Google and Facebook in Cold War
Facebook, the world’s largest social networking site has caused Google several sleepless nights. Do a search on Google and you will realize that most opinions favor Facebook taking over the digital world. Even social media thought-leader, Brian Solis thinks the same. Today, ‘social’ is the way to go. Facebook is strongly believed to be able […]
Social Media Advertisements Drive Purchase Intention
The Faces of Social Media is a social media research jointly conducted by Knowledge Networks and MediaPost Communications. The intent of the ongoing study is to measure the social media landscape in the U.S and determine the influence of social media on products and services. After surveying 2,242 people from age 13 to 80-year-old, the […]