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When you think personal finance software, the first thing that comes to mind is probably Quicken. While Quicken has been a mainstay on Windows desktops for years, its Mac presence has been less than stellar. That changes today, with the release of Quicken Essentials for Mac. Re-built from the ground-up and integrating lots of features from Mint.com, Quicken Essentials is a great addition to the Mac software space.

Quicken has always treated the Mac platform as kind of an also-ran. Although new versions of the tool appeared yearly (at least until 2006) alongside the Windows variants, the Mac editions always lagged behind in features, stability and even pricing options. Quicken Essentials for Mac, previously known as Quicken Financial Life for Mac, has been promised since Macworld 2008. After two years, it’s finally here.

Rebuilding Quicken for the Mac

Quicken Essentials for Mac is a native Cocoa app. This in itself wouldn’t be that noteworthy, except that previous versions of Quicken for Mac have not been built on Cocoa (or even optimized for Intel Macs), which has meant that there were user interface quirks and behavioral differences that made Quicken feel like less of a real Mac app.

With Quicken Essentials for Mac, the interface and program have been designed to use Mac OS X’s core features and strengths. This is a really good thing, and it shows a commitment to the Mac platform. This is important because it has been nearly four years since a Quicken app was released for the Mac. QuickBooks has had more frequent updates, but for home users who want to manage their finances, this is a long time coming.

A Dose of Mint (.com)

In September, Intuit, the makers of Quicken, acquired the money management web app, Mint.com. The acquisition was controversial amongst some Mint users, out of fear that Intuit would end up changing Mint into something different.

It’s still too early to assess how the acquisition has affected both product groups (Mint.com continues as a separate product), but consumers did get something out of the deal: Aaron Patzer, the founder of Mint.com, is now Intuit’s vice president and general manager of the company’s Personal Finance Group. That means that Aaron and the Mint team are now working on both Quicken and Mint.com.

I spoke with Aaron at the Future of Web Apps in Miami on Monday night, and he offered me some insight into his new role and the changes on the new Mac product.

Aaron described Quicken Essentials for Mac as “the closest thing to Mint on the desktop as you are going to get.” From a personal money management perspective, that’s really great, because it means that not only is it easier to visualize where money is going, but you can connect to more financial institutions through the program than ever before. More than 12,000 institutions are supported now and a total of more than 18,000 is expected by the end of the year.

Categorization is also much easier in Quicken Essentials for Mac, which is again, a hat-tip to Mint.com

A Few Notes For Users

Quicken Essentials for Mac is designed for home users and while it supports basic investment tracking, it isn’t as robust as the Quicken for Windows offerings or the old Quicken Mac 2007. Better support for investments is planned for future versions of Quicken Essentials for Mac, but for right now, this isn’t really designed for users with heavy portfolios.

Because only 6% of Quicken users used the built-in Bill Pay option in Quicken, this was removed from Quicken Essentials for Mac. You can still track your bills and make sure you have the money to pay them, but you can’t pay directly from the app unless you sign-up for Intuit’s Bill Pay service.

If you’re a TurboTax user, Quicken Essentials for Mac doesn’t integrate or export to TurboTax, although again, that type of support might be added to the future. If you rely on getting your Quicken info into TurboTax, you’ll need to use Quicken Mac 2007.

A Nice Start

This is a great rebirth of sorts for Quicken for Mac. After being virtually abandoned for such a long time, it’s nice that the most popular money management tool is finally back on the Mac and in style. Quicken Essentials for Mac is $69.99 and requires Mac OS X 10.5 Leopard or Mac OS X 10.6 Snow Leopard.

Mac users — what do you think about Intuit’s new commitment to Mac? What are your favorite Mac-based financial management apps? Let us know!

Tags: Financial, mac, mac apps, mint, mint.com, Quicken, quicken essentials for mac, software