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How Will New Top-level Domains Affect Your Business?

New top-level domains (TLDs) are on the way. Soon, you might see .bank, .hotel and many others. What effect will this have on your business? Are these TLDs something you should even be concerned with? To get some answers, we spoke with Armando Dacal, senior vice president with Melbourne IT; one of the original domain […]

9 Things Businesses Have Learned About Social Media

Social media has walked the fiery coals of skepticism and has brilliantly performed as a marketing, customer service and relationship building tool beyond expectations. All size businesses have taken the polar bear plunge into what felt like an alien way of communicating with their customers. When businesses began using Facebook fan pages, Twitter, engaging on […]

Twitter to Developers: Attach Any Data You Want to Tweets

Metadata has long been part of Twitter applications. Viewing conversation threads or learning about a user’s location has changed how users interact with content and have provided third party app developers with great opportunities to innovate on Twitter’s platform. Ryan Sarver, Twitter’s director of platform, announced today at Chirp, the Twitter developer conference, that annotations […]

Yelp for Business: 4 Steps for Success

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. For local small businesses, Yelp isn’t just an option — it’s a necessity. People in urban centers use it to choose where to go to dinner, where to buy clothes, and […]