Eight Tips for a Viral Email Acquisition Campaign

Email marketers that follow the best practices for acquisition, relevancy and deliverability still lose about one-third of their subscribers annually due to bounces, unsubscribes and spam complaints, according to the Email Experience Council. The attrition rates are even higher for less vigilant Web professionals. One strategy that can quickly… [[ This is a content summary […]

Netflix Prepares to Open Its Wallet for Newer TV Content

Netflix has built up a large library of catalog television content that can be streamed to subscribers on demand. Now, the company wants to get access to current episodes of primetime TV shows, and it’s willing to pay up. The…

Notetaking Tool Evernote Reaches 3 Million User Mark

Demand for Evernote’s notetaking tool is growing at an ever increasing rate. The startup has just surpassed three million users, which means the company has attracted over one million new users in four months and that growth is rapidly accelerating. Evernote is now registering 8,000 new users per day — no doubt with the help […]