For Merchants, Facebook's Value Can't Be Beat
Two new studies conducted independently of one another have arrived at the same conclusion – that Facebook marketing pays off for small businesses on the Web. Daily deals site ChompOn has attempted to determine the actual short-term values that different social media marketing actions bring to businesses, with some interesting results. The… [[ This is […]
China’s E-commerce hits 560 million Online Orders
A recent data from iResearch shows that the number of online orders in China’s e-commerce market reached a whopping 560 million in Q4 2010, up 45.8% from Q3 2010. The quarter-to-quarter growth is […] Related posts: 1 Million Facebook Fans = $3.6 Million In Media Value Ever wonder how much your Facebook fan page is […]
What’s left for Facebook to Conquer in Asia?
Facebook is the number one social network in the world. With presence in more than 200 countries which adds up to more than 600 million users, Facebook is head to head with Google […] Related posts: Asia has 143 million Facebook users Facebook has more than 600 million users across the world… Top Facebook Markets […]
Bahrain Protest Photos Flood Flickr
Twitter, Facebook, and YouTube often get a lot of the attention when it comes to social media spreading news of revolutions and uprisings in foreign nations, but Yahoo-owned Flickr is reminding everyone that it plays a significant role as well. Photos can say a lot, and Flickr has plenty of those. The company is highlighting […]
20 Asian Tech Stories you might have Missed
What happened in the Asian technology scene last week? Here are five must-read stories and another 15 below to catch up and be ready for the week ahead. (1) Facebook and China: Blake […]
Baidu Visits Facebook in Silicon Valley?
Update: Baidu declined to comment as well. Top officials from Baidu were said to have flown to Silicon Valley to talk about a possible collaboration with Facebook, according to a news report by […]
Unsubscribe: Breaking Up is Hard To Do
Email service provider ExactTarget has published a series of reports, the most recent (#8) of which details why consumers end brand relationships (permission-based email and social channels like Twitter and Facebook), how they do it, and "the impact of this 'social break-up' on consumers’ intent to do business with… [[ This is a content summary only. Visit […]
Pizza Hut Celebrates Cricket World Cup Fever on Facebook
With the onset of the 2011 ICC Cricket World Cup in India, brands are leaving no stone unturned to leverage the sports event. Pizza Hut, in association with Pepsi, has launched a campaign […] Related posts: Disney Celebrates 100 Million Facebook Likes The official Disney’s Facebook page has over 14 million fans and… CREATIVE: An Experiential […]
How Much is a Tweet or a Like Worth to You?
ChompOn has released some interesting findings (pdf) related to social media sharing and its value to e-commerce. Specifically, the firm sought out to answer the question: "What is the value of a social action in online commerce?" What they came up with is that a Facebook Share was worth $14, a Facebook "like" was worth $8, […]
A Creative Facebook Campaign for Medal of Honor
It has been a long time since we last received a creative and effective Singapore-based digital campaign. In this post, we’ll feature Euro RSCG’s Facebook campaign for EA’s Medal of Honor. Enjoy: Objective […] Related posts: Taiwan: “Take my Medal? I’ll Hack your Website!” Update: The referee isn’t Korean. He is a Filipino but… Google […]
NBA Launches Facebook-Powered Trending Topics for All-Star Weekend
The NBA has tapped into Facebook’s open graph to create a data visualization for fans to track the conversation and access content around this…
Russian Social Network Collaborates with Groupon
Groupon might have screwed it up in China but things still look rosy elsewhere. Mail.Ru recently announced a newly formed partnership between Odnoklassniki (a Russia-based social-network) and Groupon. The collaboration allows Odnoklassniki users […] Related posts: The Social Network The movie essentially takes you through Facebook’s rise to fame,… Twitter is now the Top Social […]
Skype Founder, Zennstrom hunts for Innovative Start-ups in China
There are a lot of giant technology companies in China. But they were all modeled after the U.S: Baidu was inspired by Google, Renren by Facebook and Jiepang by Foursquare. What China is […] Related posts: Tips to Find a Good Co-founder for your Start-up It is tough to be a solopreneur. You enjoy all… […]
Improve Your Social Commerce Skills
The term “social commerce” is being used more and more nowadays, causing a slight misunderstanding of the true definition. Building brand awareness through social media is not the same as leveraging the platform to sell products and services directly, a strategy that offers tremendous potential for e-commerce merchants. Facebook is by… [[ This is a […]
1 out of 3 Asians said “I love you” for the first time via Email
Valentine’s Day clashes with Monday blues: It isn’t an ideal day for a date. Many people will be hard-pressed to take time out for romance and emails are often the last resort to […] Related posts: Email Usage Statistics In The U.S [INFOGRAPHIC] Email marketers alert! Rackspace has compiled its business email usage… Facebook can […]