A New Way to Advertise: Ambient Point of Action

YadaYadaAdmin Community Posts Leave a Comment

There is a new breed of online ads out there, and they are gaining in popularity and usage. Ambient Point of Action advertisments (APA) cover the entire Web page where a user is set to accomplish a specific task – such as logging into a website or conducting a search. But unlike an interstitial ad where the user must wait for a transition or close…

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Leave a Reply

Your email address will not be published. Required fields are marked *